Alli Datasources adds StackAdapt, MediaOcean/Prisma, and business calendar reporting

FORT WORTH, Texas, Oct. 13, 2025: Alli Datasources, the marketing data integration layer of Alli, PMG's operating system for business transformation, now connects StackAdapt and MediaOcean/Prisma, along with demographic and device performance, product feed reporting, and calendar integration for business-aligned reporting.

More of the media plan and the business calendar now land in the same reporting, so results line up with how the business actually plans. Ad status, active or inactive, also shows in creative performance tables.

What teams get

• StackAdapt. StackAdapt data flows into Alli with the rest of the media plan.
• MediaOcean/Prisma. MediaOcean/Prisma data lands in the same reporting as the rest of the plan.
• Demographic and device performance. Results break out by demographic and by device.
• Product feed reporting. Feed data joins the rest of the performance reporting.
• Calendar integration. Reporting follows the business calendar, so periods match how the business plans.