Integration

Alli Datasources adds Partnerize, ShopMy, and Teads to bring more channels into reporting

Marketing teams report affiliate, influencer, and native ad results alongside the rest of their media mix.

Alli Datasources showing connected marketing data sources
Alli Datasources: ad platforms, retail media, analytics, and first-party systems feeding one data foundation.

Alli Datasources now connects Partnerize, ShopMy, and Teads, bringing affiliate, influencer, and native ad data directly into reporting in Alli, PMG's operating system for business transformation.

Affiliate, creator, and native results used to be reported separately. Now they sit next to the rest of the media mix, so teams can compare channels in the same report.

PMG built Alli for its own teams, and more than 1,000 people run on it every day. Datasources keeps each connection working as platforms change their APIs and feeds one clean data foundation for the rest of Alli.

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About Alli by PMG

Alli is PMG's operating system for business transformation. It connects data, intelligence, planning, and activation so teams move from signal to action faster. Alli is available to PMG clients. Learn more at alli.pmg.com.

About PMG

PMG is a global independent marketing and technology company, founded in 2010. It built Alli, its operating system for business transformation, and runs it with its own teams every day. Learn more at pmg.com.

Media contact

Nathan Barling
nathan.barling@pmg.com

SOURCE Alli by PMG