Alli Business Insights adds Competitor Activity to track competitor promotions

DALLAS, Oct. 15, 2026: Alli Business Insights, the market and competitive intelligence product in Alli, PMG's operating system for business transformation, now includes Competitor Activity. It tracks competitor promotional activity, with promotion trends, an active promotion timeline, and email volume in one view.

Keeping up with competitor promotions used to mean watching inboxes and keeping notes on who ran what, and when. Competitor Activity collects that in Business Insights, with filters, a searchable grid, and the original emails.

What teams get

• Promotion Trends and an Active Promotion Timeline.
• Email volume by brand, with access to the original emails.
• Filters and a searchable grid.
• Brand subscription management to choose which brands to follow.

Alli powers every PMG client and every PMG team, and clients work with the same tools PMG's own teams use every day.