Product update
Alli Generative Workflows lets teams flag and pause underperforming ads from Google Sheets
Media teams review weak ads and act on them in one workflow, without switching between tools.

FORT WORTH, Texas, April 3, 2025: Media teams can now flag and pause underperforming ads directly from Google Sheets with the second version of Social Ad Bloat, a workflow in Alli Generative Workflows. QA and action happen in one workflow inside Alli, PMG's operating system for business transformation.
Finding a weak ad and pausing it used to be two jobs in two places. Now the review and the action live in one sheet.
Social Ad Bloat first arrived in February to find underperforming ads on a schedule. This version carries that review through to the pause.
See Alli Generative Workflows run QA on your own ad accounts.
Book an introAbout Alli by PMG
Alli is PMG's operating system for business transformation. It connects data, intelligence, planning, and activation so teams move from signal to action faster. Alli is available to PMG clients. Learn more at alli.pmg.com.
About PMG
PMG is a global independent marketing and technology company, founded in 2010. It built Alli, its operating system for business transformation, and runs it with its own teams every day. Learn more at pmg.com.
Media contact
Nathan Barling
nathan.barling@pmg.com
SOURCE Alli by PMG

