Alli Semantic Layer in action
A tour of Alli Semantic Layer on a sample retail account: the campaign table definition, the Data Foundation view, the data foundation map, and Ask Alli answering a ROAS question in Data Explorer. Business logic is defined once, so every team, tool, and AI agent in Alli uses the same numbers and meetings start with decisions.
What you'll see
- 0:00Metric definitions: define your KPIs and marketing math once.
- 0:03Categorizations: turn platform labels into categories your business uses.
- 0:08Global metric integrity: the same math in London and New York.
- 0:11Data foundation map: see how every table connects to your business.
- 0:16The foundation for AI: AI answers from the definitions your finance team uses.
About Alli Semantic Layer
Alli Semantic Layer defines your KPIs and business logic once, harmonizes naming across platforms, and gives every team, tool, and region the same numbers.
Explore Alli Semantic LayerSee Alli working on your data.
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