Persona collaboration in Alli Audience Planner
A Live Persona is shown an ad in Ask Alli and asked what it likes and what it would change, and it answers point by point. Ask Alli gives the persona a voice, and the answers draw on the audience data, so creative ideas get a first read from the audience before any budget moves.
What you'll see
- 0:00A Live Persona profile sits beside Ask Alli, where an ad and a question about it go to the persona.
- 0:02The persona starts to answer, checking its persona cards before it reacts.
- 0:04The answer lists what the persona likes about the ad and what it would change.
- 0:06The full reply covers the visual, the offer, and the headline.
About Alli Audience Planner
Alli Audience Planner builds Live Personas from billions of behaviors across video, social, commerce, and LinkedIn, so you plan for who's there now.
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