Product update
Ask Alli surfaces trends and anomalies in Alli Data Explorer queries
Analysts and marketers find the story in a query in plain English, without manual sorting and charting.

FORT WORTH, Texas, May 6, 2026: Insights generation is now available in Alli Data Explorer, part of Alli, PMG's operating system for business transformation. Teams can analyze their active Data Explorer query in plain English, and Ask Alli surfaces trends, top performers, anomalies, and metric comparisons.
Finding the story in a query used to take manual sorting and charting. Now Ask Alli reads the query you're looking at and points out what matters.
What teams get
- Trends. See which way the numbers are moving.
- Top performers. Find what's leading without sorting by hand.
- Anomalies. Spot what looks out of line.
- Metric comparisons. See how metrics stack up against each other.
See Ask Alli find the story in your own data.
Book an introAbout Alli by PMG
Alli is PMG's operating system for business transformation. It connects data, intelligence, planning, and activation so teams move from signal to action faster. Alli is available to PMG clients. Learn more at alli.pmg.com.
About PMG
PMG is a global independent marketing and technology company, founded in 2010. It built Alli, its operating system for business transformation, and runs it with its own teams every day. Learn more at pmg.com.
Media contact
Nathan Barling
nathan.barling@pmg.com
SOURCE Alli by PMG

