Real-time decoding in Alli Creative Insights
Top and bottom performers are filtered, and an ad is opened to show its performance over time, its fatigue level, and where else the asset ran. The ad feed shows spend, CTR, and fatigue for every asset as the data comes in, so the team learns during the flight, while there's still budget to move.
What you'll see
- 0:02Top and bottom performers are filtered by platform, with spend, clicks, and fatigue for each ad.
- 0:06An ad is selected from the bottom performers.
- 0:11An ad's details open on its performance over time and fatigue level.
- 0:15The page scrolls to the ad's creative tags and the placements where the same asset ran.
About Alli Creative Insights
Alli Creative Insights shows which visuals, messages, and formats drive ad performance, flags creative fatigue early, and shapes the next brief.
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