Three-step setup in Alli Audience Gateway

A gateway is selected and created, allowed origins are entered for the pixel tag, and connect buttons open for each ad platform. Three steps take site events to every platform: select the gateway, place one tag, and connect each platform, with events captured server side in a dedicated, managed environment.

What you'll see

  1. 0:00The Audience Gateway tab opens with the gateway selector empty.
  2. 0:04A gateway is selected and created.
  3. 0:07Allowed origins are entered for the pixel tag and submitted.
  4. 0:10Connect buttons become available for each ad platform.

About Alli Audience Gateway

Alli Audience Gateway is managed server-side tracking. One integration sends first-party conversion signals to Meta, Google, TikTok, and Pinterest.

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